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Colorsonic’s bristles move 300 times per minute and adjust their speed to deposit the right amount of formula for all hair types.
June 5, 2024
By: Lianna Albrizio
Associate Editor
L’Oréal Paris is lifting the veil of its new hair color innovation designed to make the process easier. The beauty company is officially launching Colorsonic into the US marketplace. The device had been previewed at CES. Developed and incubated for 10 years by L’Oréal Paris, Colorsonic touts a first-of-its-kind at-home hair color device with more than 29 patents. Designed for all hair types, lengths and textures, it makes hair coloring easier by automatically mixing dye and dev...
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